Four reasons why you should attend industry events

These days we build businesses, raise money, network, provide customer service and sell online, but there is still something completely different about getting together and interacting with key people in your industry face to face.

We believe that networking is a crucial stepping-stone for insurance broking professionals, and can only be of benefit to you, your career and your team.

Most networking events have you leaving inspired, with new ideas and a sense of motivation. Here are some things your team could be missing out on if you aren’t going to industry events:

1. Networking and building key relationships

The best part about networking events is that like-minded individuals are all together in an informal environment where it is easier to get to know people easier in comparison to the workplace, and are imperative in relationship building and maintaining.

2. To keep up-to-date with trends and benefit from new ideas

The various speaking sessions as well as the expos provide a great opportunity to stay updated with trends in the industry and networking offers a great chance to understand how the rest of the industry is responding to those trends for business growth purposes.

3. To connect with key influencers

Everyday work might not give you the opportunity you and your team need to connect with key influencers and leaders in your field, however networking events provide the environment to approach these people to have a discussion.

4. To connect with potential team-members

If you are in a role where recruitment is a component, networking events can be a wonderful way to scope out the current crop of candidates. Generally the attendees are interested in networking and are eager to learn more from others. It is a great way to gain an informal understanding of a person and decide whether to approach them more formally.

You can find a list of various NIBA networking and professional development events on our website.